Xelestia: The Game

Play is emerging as a powerful tool. Consumers are increasingly navigating between real and virtual worlds, with younger consumers especially eager to interact with digital elements that blur the lines between reality and imagination

Xelestia: The Game is a magical journey across four fantasy terrains where gamers collect unique virtual formulations while solving engaging mini puzzles. Are you ready to play?

Neptunian Shores
HydraPearl Face Serum

Experience this potion of hydration. A face serum in translucent gel with suspended blue oil droplets, this innovative formula features GENENCARE® osmolytes to moisturize, protect and energize your skin. Perfect for daily use, it provides a luxurious, sensory experience while deeply hydrating your skin.

 

Silva Lumina
Hair & Scalp Mask

Revitalize your hair for a vibrant, healthy look with our mousse-format hair and scalp mask. Enriched with energizing inositol GENENCARE® OSMS MI to stimulate cells, this mask also features the multi-award-winning hair conditioning biopolymer AURIST™ AGC, which enhances hair combability, fluffiness, and gloss. The addition of GENENCARE® OSMS BA helps strengthen hair. The lightweight mousse texture ensures easy application, making it a perfect addition to your haircare routine.

 

Xelestia – IFF Fantasy-Inspired Formulations
Cosmic Odyssey
Purifying Shampoo Paste

Cleanse and purify your hair and scalp with this charcoal shampoo paste. This unique formula containing less than 15% water includes activated charcoal to draw out impurities, leaving your hair and scalp feeling refreshed and revitalized. Infused with multi-award-winning hair conditioning biopolymer AURIST™ AGC to help improve wet and dry combability, and provide enhanced fluffiness and glossiness.

Cloud Sanctuary
Foam Body Lotion

Indulge in the airy embrace of our foam-format leave-on body lotion, designed to provide a luxurious and lightweight moisturizing experience. This innovative formula contains the multi-award-winning skin conditioning biopolymer AURIST™ AGC. It also contains a high amount of active ingredients such as the prebiotic moisturizer GENENCARE® XL, which supports microbiome diversity, and the moisturizing osmolyte GENENCARE® OSMS BA. Perfect for daily use, this body lotion leaves your skin feeling soft, smooth, and revitalized.

 

By launching Xelestia, we aim to inspire brands to elevate real-life experiences through interactive and innovative features, transforming shopping into an immersive, multi-sensorial journey.

Johan Jansen-Storbacka, Director, Personal Care

FORMULATION SHEETS

Receive Xelestia formulation sheets in a PDF file by clicking on the Download button.

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